What Google’s 2025 Year in Review Tells Us About the Future of PPC

Google’s 2025 Year in Review offered more than a recap of new features. It sketched a clear roadmap for how pay-per-click (PPC) advertising will evolve
Google AI Mode Checkout Pricing Rules: What You Need to Know in 2026

Google’s new AI-powered shopping experiences — including AI Mode checkout and the Universal Commerce Protocol (UCP) — have sparked a debate about pricing, personalization, and
YouTube Expands Monetization for Controversial Issues: What Creators Need to Know in 2026

YouTube has made a considerable change in its monetizing regulations to permit a wider range of content dealing with controversial or delicate issues to be